Invoke Solutions | Invoke Solutions Targets Fastest Growing Market Segment in US with Release of Dynamic Survey 3.2 “en Español!”

.	.
12-15-08	Invoke Launches Engage Analytics
11-19-08	Invoke Solutions welcomes Industry Analyst Brad Bortner for a Joint Webinar
08-29-08	Jennafer Stahl Expands Invoke Solutions Brand and Communications Experience
07-28-08	Invoke’s Engage Mobile Drives Engagement at IIR’s Shopper Insights in Action
07-02-08	Invoke’s Engage Open Helps Drive Company Growth
05-15-08	Invoke Explores The Power of Word of Mouth
3-11-08	Invoke Receives $7MM in Funding
03-18-08	Mothers Still Concerned About Marketers, But Take Responsibility
02-13-08	Consumers Say Green is Nice, Taste is Better
1-21-08	Invoke introduces the Engage Family of Research Solutions
10-5-07	Invoke Ping Provides Feedback at Leading Industry Event
09-4-07	Invoke Opens European Office, Adds Research Experience
04-13-07	Invoke Solutions Announces New Director of Marketing
03-06-07	Invoke Solutions Selects New Mobile Gateway Platform for Latest Invoke Ping Product
02-14-07	The Gallup Organization Partners with Invoke Solutions to Provide Next Generation Online Research Platform
01-16-07	Greenfield Online and Invoke Solutions Partner to Deliver Invoke LIVE! – Demonstration of Qualitative-Quantitative Research Sess
12-19-06	Maritz and Invoke Solutions Partner to Launch Mobile Research Platform
7-25-06	Invoke Solutions Outlines Vision for Enabling Consumer Research Anytime, Anywhere
7-12-06	Invoke Solutions Launches MyInvoke Portal
5-9-06	The Marketing Workshop, Inc. and Invoke Solutions Partner to Deliver Next Generation Research Solution to Clients
5-3-06	Invoke Solutions Announces New CEO
5-01-06	High Prices, Unruly Crowds and Lack of Quality Movies Turn Movie Goers Away from Theaters
3-29-06	Invoke Solutions Named Cool Vendor by Leading Analyst Firm
3-15-06	Invoke Solutions and EMERGE International Partner to Deliver Next Generation Cultural Health Solutions to Clients
12-05-05	Invoke Solutions Appoints Alon Ravid as Chief Technology Officer
11-02-05	Invoke Solutions Announces Partnership with HR.com
9-28-05	Invoke Solutions Names Frank H. Lallos as CFO and Traci Gere as Vice President of Professional Services
9-23-05	Invoke Solutions Takes Its Revolutionary Researching Platform To The Next Level with “Invoke on Demand”
7-25-05	Maritz Research Launches Real-Time Research Tool for Businesses Needing Quick, In-Depth Customer Feedback
6-16-05	Invoke Solutions Continues Impressive Growth Adding Customers and Tripling Sales Force
4-12-05	Invoke Solutions Helps HR Outsourcers, Businesses Improve Strategic Decision Making and Investment in Human Capital Programs
3-29-05	Invoke Solutions Sees 70% Revenue Growth in 2004, Adds $6.5 Million Investment
2-22-05	Technology Innovator Invoke Solutions Names Ben Cesare Senior Vice President of Sales
2-15-05	Greenfield Online and Invoke Solutions Deliver Next Generation Real-Time Research Solutions to Clients
10-21-04	Ryan Partnership and Invoke Solutions Partner to Offer Insights-Based Research Tool for Marketers
9-21-04	Invoke Solutions Honored at 25th Annual AMA Marketing Research Conference
9-20-04	Invoke Solutions Now Offers Elegant Answer to Order Bias Challenges
9-19-04	Invoke Solutions Uses Innovative Dynamic Survey Platform to
9-15-04	Invoke Solutions Targets Fastest Growing Market Segment in US with Release of Dynamic Survey 3.2 “en Español!”
8-30-04	Marriott Chooses Invoke Solutions and Dynamic Survey for Confident Decision-Making
8-17-04	Invoke Solutions Establishes Impressive Foundation for Growth
7-20-04	Invoke Solutions and Dynamic Survey Help Midas Maintain its Touch
6-22-04	Invoke Solutions Announces Global Partnership With C&R Research
6-15-04	Be Even More Certain about Your Decisions with Dynamic Survey 3.1, Invoke Solutions' Real-Time Online Research Platform
2-23-04	Growing Market Demand Drives Millward Brown and Invoke Solutions to Further Collaborate
9-12-03	Invoke Solutions Continues to Drive Innovation of Real-Time Market Research with Release of Dynamic Survey 3.0
.	.

Download PDF

Invoke Solutions Targets Fastest Growing Market Segment in US with Release of Dynamic Survey 3.2 “en Español!” Dynamic Survey 3.2 Delivers the Ability to Run a Dynamic Survey Session in Spanish

TENAFLY, NJ -- September 15, 2004 -- Invoke Solutions, a leading innovator of online, collaborative market research solutions, today announced the Spanish language release of Dynamic Survey 3.2.

Dynamic Survey enables clients to harness the power of the Internet to generate immediate insight to new products and concept ideas through a live interactive dialogue with 100 or more participants. Each session combines the rich opinion and adaptive questioning of a focus group with the large sample and quantitative questioning of a survey. This latest release of Invoke's unique real-time, interactive research platform provides immediate access to session-generated information through improved reporting features and allows even greater moderator control over the sessions.

"Representing over 14% of the US Population, Hispanics are the fastest growing market segment in the United States. With an estimated 78% of Hispanics choosing to speak Spanish at home, and the fact that Spanish is a language of preference in Internet browsing, second only to English, the need to reach this important segment of the world market has multiplied exponentially," said Corey Torrence, CEO of Invoke Solutions. "This release of Dynamic Survey in Spanish signals that Invoke is a very serious player in the knowledge and insight industry by showing that we recognize and respond to evolving world market dynamics and corresponding customer demand. We will aggressively go after new markets to deliver our breakthrough research platform, Dynamic Survey."

With Spanish language Dynamic Survey 3.2, Invoke continues to enhance its robust capabilities in the real-time research arena:

Study Language - Dynamic Survey 3.2 delivers two choices of languages to run studies in: US English and Spanish. Future releases will expand the language capability to include French (native and French-Canadian), Italian and German.
Participant Experience - Everything participants see will be in the study language of choice (US English or Spanish), including all invitations, stimuli text, questions, answer choices, and all system generated login, progress, and error messages.
Moderator & Observer Dashboard - The moderator and observer Dashboard interfaces will continue to be in US English allowing non-Spanish speaking customers to observe the progress of the session in English. The Keyword coding feature introduced in Dynamic Survey 3.0 also applies to the Spanish language studies conducted in Release 3.2. With keyword coding, clients can upload and modify their keyword code frame directly into Dynamic Survey
Reporting - System-generated reports will show all data in the study language.

About Invoke Solutions

Invoke Solutions, founded in 1999, is a key player in the knowledge & insight industry, driving transformation from traditional research methods to real-time, very rich, online solutions. Unlike existing marketing research technologies that are based on chat rooms, bulletin boards or asynchronous surveys, with Invoke Solutions, both qualitative and quantitative market research studies can be combined in one, online, real-time session. This enables faster, more confident decisions - especially when a lot is riding on the decision.